"Immer Besser" - "Better and Better" – is Miele's original motto. These words permeate throughout Miele; from products to services. When Miele was looking for a partner to create mielestudio.se – a platform that combines e-commerce with an integrated payment solution, dealership branding and marketing – Softgear was the natural choice.
A customized configuration of a CMS and B2C e-commerce platform application with Dynamicweb modular integration to the ERP AS400 system, and a payment portal integrated with Klarna and DIBS which created a powerful e-commerce platform with great flexibility. The system allows direct sales via miele.se and also smooth personalisation to the dealers' user interface. The system includes everything from sales to CMS, marketing and product, providing a total system for modern and efficient e-commerce.
Production year: 2012
Technology: Custom configuration of CMS and B2C e-commerce platform on Dynamicweb module with integration to the ERP AS400 system. Payment Portal with integration to Klarna and DIBS.
Customer reference: Henrik Fernsund, PR and Advertising Manager, Miele AB